For the launch of ‘Juliette’, fragrance house Juliette Has A Gun and Élysée Collective chose the iconic Sydney Dance Company as the ideal backdrop. Guests were invited to the famed waterside dance studios to experience a unique blend of scent and movement.

The event kicked off with a choreographed dance class led by Emily Smith from the Australian series of Dance Life, captivating attendees with a playful and dynamic routine that catered to all skill levels while imbuing them with the confidence and energy the French brand exudes.

After the invigorating class, guests indulged in a beautifully curated grazing station by Stories to Gather, designed in colour and flavour to highlight the cherry notes of the fragrance. Each guest, dressed by activewear label STAX, left with a luxurious 100ml bottle of ‘Juliette’ and a chic water bottle from Ela and Earth, ensuring the event was both memorable and immersive.