New generation hairstyling brand Cloud Nine celebrated the Australian launch of The Premium Collection with an in-salon styling experience at renowned salon RAW by Anthony in Surry Hills.
Known as the epitome of luxury and innovation redefining the hair tool category, CloudNine and award-winning international hairstylist Anthony Nader with concept and execution directed by Élysée Collective, hosted Australia’s most esteemed beauty editors in salon showcasing the new highly anticipated Original Iron Pro and The Airshot Pro.
Guests included beauty editors from prestigious publications including Marie Claire; Elle; New Idea; Woman’s Day; Prevention Magazine; RUSSH; Who; as well as Australian digital beauty sites GRITTY Pretty; Grazia; Caviar Feeling and Par Olive.
With industry experience spanning 25 years working on both international and local prestigious titles including Vogue, Harper’s BAZAAR, Marie Claire and INSTYLE, Anthony Nader began by highlighting the importance of kinder styling andCloud Nine’s variable temperature control settings, before showcasing the latest releases creating a bespoke chic style to complement each guest.
An impressive hairdryer using less than half the energy of existing competitor models, The Airshot Pro was used to either create soft, subtle waves or to simply dry hair as a base for further kinder styling.
The Premium Collection is available at www.cloudninehair.com.au